Facebook
My Account

Privacy Policy

Last updated: September 15, 2025

VogueRide (“VogueRide,” “we,” “us,” or “our”) operates the website https://vogueride.com (the “Site”) and related booking and customer support services (together, the “Services”). This Privacy Policy explains how we collect, use, disclose, and protect information about visitors and users.

By accessing or using the Services, you agree to the practices described here. If you do not agree, please do not use the Services.

Who we are

Our website address is: https://vogueride.com. VogueRide is based in New York, USA and provides private chauffeur and limousine services.

Data Controller (GDPR/UK GDPR): VogueRide.

Contact: privacy@vogueride.com (or use the contact form on our Site).

What personal data we collect and why we collect it

We collect information to operate our Services, fulfill bookings, and improve user experience.

Information you provide to us

  • Account & Profile Data: name, email address, phone number, password, billing/shipping address (if applicable).
  • Booking Details: pickup and drop-off locations, date/time, route preferences, passenger count, special instructions.
  • Payment Information: payment card details are processed by our payment processor(s); we receive limited payment-related information such as transaction IDs and status (we do not store full card numbers).
  • Communications: messages you send us by email, chat, SMS, phone, or forms; customer support recordings or transcripts (if applicable).
  • Comments & Reviews: information you submit in public reviews or comment forms on the Site.

Information collected automatically

  • Device/Usage Data: IP address, browser type, operating system, referring URLs, pages viewed, links clicked, and interactions with the Site.
  • Cookies & Similar Technologies: as described in the Cookies section below.

Information from third parties

  • Payment processors (for transaction status and fraud screening).
  • Analytics providers (to measure and improve performance).
  • Mapping/Geolocation providers (for address lookup and distance/ETA calculations, if used).
  • Identity or contact verification services (if necessary to prevent fraud).

How we use your information

  • Provide, operate, and secure the Site and Services.
  • Process bookings, payments, and ride logistics; communicate about trips.
  • Respond to inquiries and provide customer support.
  • Personalize and improve the Site, including analytics and research.
  • Send administrative messages (service, policy updates).
  • With your consent where required, send marketing communications; you can opt out at any time.
  • Detect, investigate, and prevent fraud, abuse, security incidents, and other harmful activity.
  • Comply with legal obligations and enforce our terms.

Legal bases under GDPR/UK GDPR (where applicable)

  • Contract: to provide the Services you request (e.g., bookings, account).
  • Legitimate interests: to secure and improve our Services, prevent fraud, and operate our business.
  • Consent: for non-essential cookies/marketing where consent is required.
  • Legal obligation: to meet recordkeeping, tax, and compliance duties.

Comments (WordPress)

When visitors leave comments on the Site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the Site, avoid uploading images with embedded location data (EXIF GPS). Visitors to the Site can download and extract any location data from images posted on the Site.

Cookies

If you leave a comment on our Site you may opt in to saving your name, email address and website in cookies. These are for your convenience so you do not have to fill in your details again when you leave another comment. These cookies will last for one (1) year.

If you visit our login page, we set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we also set up several cookies to save your login information and your screen display choices. Login cookies last for two (2) days, and screen options cookies last for one (1) year. If you select “Remember Me”, your login will persist for two (2) weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after one (1) day.

Analytics & Advertising Cookies (if used): We may use Google Analytics or similar services to help analyze how users use the Site. These providers may set cookies in your browser to collect information about your use of the Site. You can learn more about Google’s practices at https://policies.google.com/technologies/partner-sites and opt out via https://tools.google.com/dlpage/gaoptout.

Cookie controls: You can set your browser to refuse cookies or to indicate when a cookie is being set. Some features of the Site may not function properly without cookies. Where required by law, we will display a cookie banner and request consent for non-essential cookies.

Embedded content from other websites

Articles on this Site may include embedded content (e.g., videos, images, articles, maps). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third‑party tracking, and monitor your interaction with that embedded content, including tracking your interaction if you have an account and are logged in to that website.

 

Booking, dispatch, and payments

We share necessary trip and contact details with assigned chauffeurs and dispatch personnel solely to fulfill your booking. Payments are processed by third‑party processors and your payment card details are handled in accordance with their policies and PCI‑DSS requirements. We do not store full card numbers on our systems.

Who we share your data with

  • Service providers/Processors: hosting, cloud storage, analytics, customer support, communications (email/SMS), identity verification, and payment processing vendors working on our behalf under contract.
  • Chauffeurs/Dispatch: limited access to trip details and contact information needed to perform the ride.
  • Legal and safety: law enforcement, regulators, or other parties if we believe disclosure is required by law or necessary to protect rights, safety, or property.
  • Business transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to standard confidentiality safeguards.
  • Public content: if you post comments or reviews, that content may be visible to others.

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely so we can recognize and approve follow‑up comments automatically.

For users that register on our Site (if any), we store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

Operational records: Booking, dispatch, and payment records are kept for as long as necessary to provide the Services, comply with our legal obligations (e.g., tax/audit), resolve disputes, and enforce agreements. Retention periods vary by record type and jurisdiction.

Optional: If you use call recording, dashcam, or telematics data, specify retention windows here (e.g., 30–90 days unless needed for investigations).

What rights you have over your data

If you have an account on this Site, or have left comments, you can request an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

California (CPRA) rights (if you are a California resident): right to know/access, correct, delete, and opt out of certain data “sharing” for cross‑context behavioral advertising. We do not sell personal information. To exercise rights, contact privacy@vogueride.com.

EEA/UK/Swiss rights (GDPR/UK GDPR): right of access, rectification, erasure, restriction, objection, and data portability; and the right to withdraw consent where processing is based on consent. You also have the right to lodge a complaint with your local su